ESPN founder Bill Rasmussen dies at 93
Bill Rasmussen, the entrepreneur who founded ESPN and helped build it into a major sports-media network, has died at 93 after living with Parkinson’s disease.
In short
- Bill Rasmussen, the entrepreneur who founded ESPN and helped build it into a major sports-media network, has died at 93 after living with Parkinson’s disease.

Bill Rasmussen, the entrepreneur who founded ESPN and helped turn a satellite-television idea into a major sports-media network, has died at the age of 93.
Rasmussen died after a battle with Parkinson’s disease, according to Variety. The available source record did not specify the exact date or place of death.
Before ESPN, Rasmussen worked as a sports director in local television news. In 1978, he began developing the idea that became the Entertainment and Sports Programming Network, using the emerging reach of satellite distribution to support continuous sports coverage.
ESPN’s launch helped reshape how audiences watched and followed sport, creating a model built around dedicated sports programming rather than limited blocks on general television channels.
Rasmussen’s death marks the passing of one of the figures who helped establish the modern sports-media business. Further details about memorial arrangements were not included in the source record.



