WildBrain acquires Personality AI in deal worth up to $69 million
WildBrain has acquired child-focused generative AI startup Personality AI in a cash-and-stock deal reported to be worth up to $69 million.
In short
- WildBrain has acquired child-focused generative AI startup Personality AI in a cash-and-stock deal reported to be worth up to $69 million.
Canadian children’s media company WildBrain has acquired generative artificial-intelligence startup Personality AI in a cash-and-stock transaction valued at up to $69 million, according to a report published by Variety on August 24, 2026.
WildBrain holds rights to children’s properties including “Yo Gabba Gabba!” and “Teletubbies.” The reported deal is intended to combine that catalogue of intellectual property with Personality AI’s conversational character products, extending WildBrain’s business into interactive, AI-driven entertainment.
Personality AI describes its platform as focused on child-safe generative AI. The acquisition places children’s media and conversational AI under the same corporate owner, an area likely to draw continued attention to how interactive products for young audiences are designed and marketed. Neither the source item nor the companies’ reported announcement provided a breakdown of the cash-and-stock consideration.
